Cetto is interested in the continual, obsessive documentation of life via mobile devices and the multitude of participants who aid in the development of our contemporary social archive. #weouthere acts as a physical representation of an online experience, illuminating contemporary modes of photography as forms of self-preservation, surveillance, and resistance.
In an attempt to consciously examine herself and my her greater societal context, Eliana Cetto used the archive of her Instagram feed as a contact-sheet replete with reflexive content and Internet tropes. This critical analysis of her use of Instagram conventions allows for a better understanding of the cultural self, and an exploration of new communal languages.
Cetto slows down the hyper speed of phone applications by extracting virtual content into the physical space through the analog process of photopolymer printing. This elongates her experiences with digital image making and the ever-growing archive, while allowing her to reassess her experiences, memories, and vanities.
#weouthere was inspired by social media exchanges that engage contemporary language and culture as tools for empowerment. This series utilizes original content intermingled with appropriated images and quotations from friends, followers, and popular culture that participate in a radical dialogue. These digital fragments are rich in resistance, community, queer and feminist theory, and the perfectly flippant nature of informal internet speak.